RSPCA Assured milk absent from M&S.
The Veterinary record · 14 February 2026
RSPCA Assured milk absence from M&S impacts dairy farm welfare certification viability.
This article from The Veterinary Record addresses the absence of RSPCA Assured milk products from M&S (Marks & Spencer) shelves. RSPCA Assured certification represents a welfare standard for dairy cattle production, emphasizing animal health and husbandry practices relevant to veterinary medicine. The disappearance of certified products from major retail chains raises concerns about accessibility of welfare-certified dairy products to consumers and the commercial viability of higher-welfare farming systems. This has implications for veterinary professionals involved in farm animal welfare assessment and certification programs. The article highlights tensions between retail business decisions and animal welfare standards, potentially affecting demand for veterinary services related to welfare compliance on dairy farms. Understanding these market dynamics is important for veterinarians advising on farm management and certification maintenance.
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